Customer Relationship Management System

CHALLENGE

To create a way to manage all customer interaction with a business across multiple brands. This new management system should keep detailed records of each customer’s communications with multiple omni-channel brands, all within a single software ecosystem. This will help to eliminate redundancy in messaging as well as promote new sales.

Solution

Build a tailor-fit Customer Relationship Management System to meet the needs of the business, with features specifically designed to facilitate effective communication with customers across different brands and channels. This intuitive system makes it easy for the business to control every aspect of the customer’s experience of communicating with distinct brand across multiple channels, all integrated into one straightforward management tool.

Results

Thanks to its ease-of-use and powerful recordkeeping features, this application has dramatically improved interaction between the business and the customer by allowing the business to effectively manage the entire timeline of a customer’s experience. It also encourages multiple areas of the business (logistics, marketing, sales, etc.) to seamlessly coordinate messaging and eliminate redundancy. This has in turn led to an increase in sales across brands as well as higher overall customer satisfaction levels.

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